Free message checker
Check your message before you send it.
Paste a cold email, a LinkedIn connection note or a LinkedIn message after they accept. Tick checks it against the rules Day60 uses on every draft and tells you what to fix.
Tick’s checklist
The rules for a cold email.
Short subject line
Doesn’t start with “I”
Asks one clear question
The question comes last
Fits the length limit
Keeps to a few sentences
Ends with a sign-off and the “not me” line
At most one em dash
No overused phrases
No private details
Plain text only
No links
No attachments
The rules Tick checks
Day60 checks every draft against these rules before you see it. The checker above uses the same ones, in your browser.
Cold email
Short subject line
Doesn’t start with “I”
Starting with them, not you, shows you know who you’re writing to.
Asks one clear question
One clear question is easy to answer, and just as easy to say no to.
The question comes last
Ending on your question leaves them one clear thing to answer.
Fits the length limit
Keeps to a few sentences
That’s room for one detail about them, one example from your work and one question.
Ends with a sign-off and the “not me” line
The “not me” line gives the wrong person an easy, polite way to say so.
At most one em dash
More than one in a short message can make it sound like a bot wrote it.
No overused phrases
These show up in so many messages that readers skim past them.
No private details
Plain text only
No links
No attachments
LinkedIn connection note
Doesn’t start with “I”
Starting with them, not you, shows you know who you’re writing to.
Asks one clear question
One clear question is easy to answer, and just as easy to say no to.
The question comes last
Ending on your question leaves them one clear thing to answer.
Fits the length limit
No sign-off
LinkedIn already shows your name with it.
At most one em dash
More than one in a short message can make it sound like a bot wrote it.
No overused phrases
These show up in so many messages that readers skim past them.
No private details
LinkedIn message after they accept
Doesn’t start with “I”
Starting with them, not you, shows you know who you’re writing to.
Asks one clear question
One clear question is easy to answer, and just as easy to say no to.
The question comes last
Ending on your question leaves them one clear thing to answer.
Fits the length limit
Keeps to a few sentences
That’s room for one detail about them, one example from your work and one question.
No sign-off
LinkedIn already shows your name with it.
At most one em dash
More than one in a short message can make it sound like a bot wrote it.
No overused phrases
These show up in so many messages that readers skim past them.
No private details
How long each message can be
- Cold email: a subject of 3–7 words, and 75–175 words in all, with 4–6 sentences before your sign-off and the “not me” line.
- LinkedIn connection note: under 300 characters. Keep a version under 200 for free accounts.
- LinkedIn message after they accept: under 700 characters, in 3–5 sentences.
The limits keep you to what matters: one detail about them, one example from your work and one question.